Celsius Network

Unbank yourself

The Challenge

Celsius Network was founded in 2017 with the mission to harness blockchain technology to provide unprecedented financial freedom, economic opportunity, and income equality for the 99%.

Their challenge was to increase app downloads and strengthen their brand presence — their old website wasn't converting traffic, and it didn't reflect the scale of what they'd built. Celsius brought me on to lead a full redesign of both their website and their mobile app, working directly with their team from research through final handoff.

The Solution
The website and mobile app were both redesigned from the ground up — a stronger visual identity, a clearer path from homepage to app download, and a product experience built to match a company operating at Celsius's scale.
Partnership Page
Partnership Page

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